How to Create Killer Keywords to Get FREE Traffic to Your Website. Experiences With Angels.
When exploring good keyword choices there are several steps one must consider. The most important step is putting your self in the shoes of the type of customer you want to target. Just make a list of the keywords or phrases you think that customer would enter into a search engine or directory when searching for your company or site. A good tool is WordTracker.com which will help you brainstorm different key phrases.
Ask friends and associates which words they would use to search for your site on the internet, if they were looking for a site similar to yours.
Brands -
If a brand applies, include more specific brand names that are applicable to your site or type of business. If you offer a service, then try to offer service brand names when ever possible. Legally, you should put a registered trademark (�½) or trademark ((tm)) symbol after the names when ever mentioning trademarked names on the page.
Concepts -
Include concept type keywords. An example would be "Athletic Gear" Since this would be what a sports company might be selling.
Company Names -
If your site offers a product from a well known company with brand recognition, include that company name in your keyword. Rid on the popularity of that company, why not? You're selling their product, correct? If that company has a good reputation and brand loyalty then this would only help in adding consumer confidence in your site even more.
Quality -
Your keywords may only bring up poor quality type web sites that your core audience may have no interest in anyway. Try to focus on words that will bring in quality visitors to your site who will stay long enough to search your site for information regarding your product or service. Unqualified visits are not only a waste of your visitor's time but also a waste of your time. You wouldn't want to be barraged with unqualified emails regarding your product if it's not what your site is trying to sell.
Your Company Name
Unless your company has a well known brand name such as Nike or Ford Motors, it's generally less important to emphasize the company name as a keyword. A go around for this is to create an "About Us" page that focuses on optimizing your company name several times as the keyword on that page. This way if someone searches for your company name it would still come up as a relevant search result.
Target Phrases not Words -
With over a billion pages on the web and millions added each day, it's virtually impossible to achieve to rankings for a common words such as "electronics", "web", "food" etc. Instead, try to focus on target phrases of between two and four words in length.
Test Your Keywords -
Try to see how many web sites match your keywords or phrases before and after you launch your web site. Obviously the few matches found the easier it will be to obtain high rankings. With a proper strategy your site could be one near the top of that search. There may be phrases that are much easier to achieve a good ranking on than more common words or phrases. Some finding those obscure phrases and using this strategy can gain your site unexpected traffic.
Case Sensitivity -
If a user types in the word "Web," many engines will search for "Web" with an uppercase "W" only. If your page has only "Web" in lowercase "w" in it, it won't be found. On the other hand, if a user searches for "web" many engines will search for it in lowercase and uppercase forms. There fore it helps to have some of your keywords in uppercase or starting with an uppercase letter if the user should search that way.
Bad Spelling -
Some times bad spelling is a good thing. Search for obvious spelling errors and grammatical mistakes people are likely to make and then incorporate them into your pages to pick up unexpected traffic. Also, product names can have a multitude of variations so focus on those too. For example, Ford may have "Ford Motor," "Ford Vehicles," "Ford Auto," or "Ford Cars" etc.
Implement these search engine optimization strategies and you will boost your traffic with higher rankings
About The Author
Brian Daniels is the Founder of XcelWeb.com.
His latest eBook, "Ultimate Internet Marketing" is available at http://www.xcelweb.com for free
sales@xcelweb.com
Article Source: http://EzineArticles.com/
All of my life I had heard, read and sang about angels, not really giving a lot of thought to or about them. Just before my mother passed away in August of 1984 she told me of her wonderful experience of a visit from an angel. After talking with Mom there was no doubt in either of our minds that this was a real experience, Mom passed away shortly after that.
Recently I have wondered how many times in my life have I been unknowingly in the presence of, protected by or attended to by one or more angels.
At once I was drawn back to Korea and the beginning of the winter of 1951. We were well north of the 38th parallel, and the summer had been very hot, well over a hundred degrees at times. We knew that the winter could get from thirty to sixty degrees below zero. But God gave us wonderful bodies that can adapt to situations, more so than I ever imagined.
Let me give you a little background on my physical condition. I went to Fort Knox weighing two hundred and thirty-five pounds. At 6' 1" I was in pretty good physical condition because of playing a lot of sports, working out and physical labor. The weather was very cold during basic training and at times we were training in as much as nineteen below zero weather. At the end of my basic training I weighed two hundred fifteen pounds. After a ten-day furlough I was flown to Japan, then to Korea to join my outfit, the 185th Combat Engineers, for the spring offense. That evening we were trapped behind enemy lines. By early winter I weighed one hundred and ninety pounds.
In late fall or early winter a supply of winter clothing was sent to us, but as the clothing made its way up to my outfit, soldiers were supplying themselves. The only thing that I received to wear that would fit me was a sweater and a pair of glove shells for my hands. As winter came on, my body was able to adapt quite a bit to the cold except for some frostbite on my fingers.
One cold day I was near a road when I heard a jeep coming, I went to the road and was standing there when a Lieutenant pulled up driving a jeep. He stopped by me and asked, soldier where is your winter clothing? I told him that there wasn't anything I could wear by the time the clothing had reached my outfit. He told me to get in the jeep, and he took me back to several different Headquarters Companies. At each stop he got me something to wear. When he was finished I had a complete outfit consisting of snowpac boots, winter parka, gloves, hat and even new socks. The Lieutenant drove me back to the same place that he had picked me up and dropped me off. He said "good luck soldier" and drove off. For some reason there weren't any names mentioned except Lieutenant and soldier. I have never forgotten that day.
Later when I was home and able to reflect on it, I asked myself several questions about the event that I can't answer.
A few of the questions are as follows:
Did God send an angel to attend and help me?
Did God just send another soldier to help me?
Where did he come from?
Why was an officer driving his own jeep?
How did he know where to go for each piece of clothing?
Why did he drive off going further north into enemy territory?
Why weren't there any names exchanged?
Fifty years later I wish that I had asked him some of these questions or maybe I wasn't supposed to.
More
articles from Bruce Cook can be found at http://www.avidchristian.com which contains Christian music and book reviews, articles and other Christian products.
Article Source: http://EzineArticles.com/
OTHER INTERESTING POSTS
How e-business and e-Marketing are Changing
Barbecue Grills: Easy Tips To Maintain It For A Lifetime
Oasis in a Cash Flow Desert - Four Resources That Increase Small Business Capital Streams
Guerilla Parenting Techniques: What Are They?
Link Exchange
The Cheapest Way To Stop Eating Junk Food and Start Finding Your Ideal Weight Again
Time Management Doesn't Exist! So What Can You Do?
Top 5 Design Tips to Create Eye-Catching Marketing Materials
To Blog Or Not To Blog
Starting point in carrying out of reforms was Ivan's speech IV 27 of February 1549 g...
